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Why Defining Your Ideal Customer Profile (ICP) Is the Cornerstone of Product Management Alignment
Few things in product management are as difficult – or as essential – as achieving alignment. Every company says it wants to be “customer-centric,” yet teams often end up working toward subtly different interpretations of who that customer really is. Marketing runs campaigns that attract volume but not fit. Sales closes deals that stretch the…
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The Stoic Product Manager: Ancient Wisdom for Modern Product Leadership
In the fast-paced, often chaotic world of product management, where priorities shift like sand and stakeholders change their minds faster than market trends, ancient philosophy might seem like an unlikely source of guidance. Yet the teachings of Stoicism—a philosophical school founded in Athens around 300 BCE—offer profound insights for today’s product managers navigating uncertainty, pressure,…
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“You already had me at hello”: What PMs can learn from Jerry Maguire
“Show me the money!” – Rod Tidwell Though Tom Cruise is certainly not without criticism, Jerry Maguire remains one of my all-time favorite films and, arguably, Cruise’s finest performance (yes—even better than Maverick in Top Gun). Rod Tidwell’s iconic line, “Show me the money!” isn’t just about monetary reward; in the film, it symbolizes the…
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How to Master Pricing for Innovative Products
Pricing is one of the most critical—and daunting—decisions product managers face, especially when launching an innovative product. Unlike incremental updates or existing solutions, groundbreaking products often lack clear benchmarks, making pricing a high-stakes balancing act. Charge too much, and adoption stalls; charge too little, and you leave money (and credibility) on the table. So how…
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Hybrid Work: Orga Consult Podcast [German]
In this insightful podcast episode, Christian Rieckmann, an experienced organizational development expert from ORGA Consult, and myself explore the challenges and opportunities of hybrid work. We discuss how organizations can effectively adapt to this evolving model, balancing flexibility with productivity and employee engagement. From fostering collaboration across remote and in-office teams to cultivating a strong…
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The Hidden Costs of Hiring the Wrong Product Leads and Managers: Lessons from Visionary Innovators
As a product executive, you quickly realize that hiring decisions for product leads and managers are among the most impactful choices you’ll make. These individuals are not only responsible for shaping the product roadmap but also for influencing the company’s culture and execution. A single misstep in hiring can lead to wasted resources, missed opportunities,…
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Mastering Product Management with Coursera: The Top 5 Courses for Every Career Stage
In the dynamic field of product management, continuous learning is essential to staying ahead of the curve. Whether you’re just starting as a product manager, stepping into a product lead role, or strategizing at the executive level, Coursera offers a wealth of courses to sharpen your skills and expand your perspective. As someone who has…